LESA Automotive logo

Vehicle video marketing, reimagined

Turn More Vehicle Views Into Dealer Visits.

You already paid to bring shoppers to your website. LESA turns every Vehicle Detail Page into an interactive digital showroom — real video, smarter distribution, and personal sales tools that keep shoppers engaged until they contact you.

3 MIN
To capture a professional walkaround
2 HRS
To get videos live
80%
Average completion rate on two-minute videos

Get Your Complimentary Digital Showroom Evaluation

Complete the form and a LESA video specialist will review your current VDPs and show you exactly how LESA can help — using your own inventory and website.

20-minute live session · No obligation · Customized to your dealership

  • Built for automotive retail
  • OEM-certified provider
  • Co-op eligible for most major brands
  • Serving dealers nationwide and in Australia

The right video. In the right place. At the right time.

Your Inventory Deserves More Than Another Slideshow.

Every month dealerships spend thousands of dollars generating website traffic through Google, Facebook, OEM programs, and third-party marketplaces — then shoppers land on Vehicle Detail Pages that all look the same. Static photos. Long equipment lists. No excitement. No reason to stay. LESA is a dealer video inventory and digital marketing platform built to convert those shoppers into buyers: real, full-motion vehicle videos, distributed automatically across the channels where automotive shoppers are already searching.

From inventory merchandising to one-to-one sales videos, LESA helps dealership teams create a more human, more useful online buying experience — without adding a complicated production process.

See the difference

One connected video platform

Built Around The Way Your Dealership Sells.

LESA video player showing a blue SUV walkaround with interactive hotspots, interior thumbnails, and a voiceover waveform on a desktop monitor

Inventory Video

Turn every Vehicle Detail Page into a richer shopping experience with full-motion video, VoiceOver, and 360° options.

LESA Dealer Video Suite desktop interface showing a personalized SUV walkaround video with video library, timeline, sales rep message, and Send Video options

Dealer Video Suite

Help sales and BDC teams send personal walkarounds, follow-ups, testimonials, promotional videos, and thank-you videos.

LESA Smart Distribution dashboard showing a single vehicle walkaround published simultaneously to the dealer website, YouTube, Facebook, Cars.com, and AutoTrader

Smart Distribution

Automatically share polished vehicle content across dealership websites, YouTube, Facebook, and leading automotive shopping platforms.

Why Dealers Choose LESA

  • VIN-Specific Walkaround Videos

    Show customers the actual vehicle they're buying.

  • AI-Powered Spotlight

    Highlight the exact features customers care about.

  • Ultra 360° Experience

    Let shoppers interact with every angle.

  • Rapid Reply Video

    Respond to leads with personalized vehicle videos in minutes.

  • Automatic Syndication

    Publish once. Distribute everywhere.

  • Analytics Dashboard

    See exactly how shoppers interact with your inventory.

The case against spins

Spins Show The Outside.
Video Sells The Whole Car.

Traditional 360° spin tools sound great in theory. In practice, execution breaks down.

The reality of spins

Time-consuming to produce, operationally difficult to scale, and dependent on consistency across every single unit.

What dealers end up with

Basic exterior-only spins, limited or no interior coverage, inconsistent quality across inventory. The experience looks interactive — but it's incomplete.

The impact

Key features go unseen, no guided storytelling, lower shopper engagement, minimal differentiation. Shoppers don't get the full vehicle story.

The harder it is to produce, the less effective it becomes.

The LESA Advantage

Built for speed, scale, and distribution. Capture once, use everywhere — with a consistent process across all inventory that works for merchandising, BDC, and marketing.

Patent-pending one-pass capture — one walkaround simultaneously creates photos, video, and Ultra 360°

Traditional 360° spin tools compared with LESA
 Traditional 360° Spin ToolsLESA
Production speedSlowFast
ScalabilityLimitedHigh
Interior coverageOften missingFull
StorytellingNoneGuided
DistributionMostly VDP onlyEverywhere
Capture processMulti-stepOne-pass (patent-pending)

Not just content — distribution at scale.

Backed by dealership data

Shoppers Stay Longer When Video Is There.

0%
More time spent on site with video available

4½ minutes without video → 6½ minutes with video

0%
Lower bounce rate as site video coverage increases
0%
Of car shoppers are more likely to visit a dealership or its website after watching a vehicle video

Google, cited in the LESA × VistaDash study

Walkaround video views rank in the Top 3 most-engaged VDP elements — ahead of window sticker, CarFax reports, and inventory search.

Source: LESA × VistaDash Nationwide Study — 100 dealerships, 3-month VistaDash Enterprise data sample, dealerships with 65%+ video coverage. The 60% figure is third-party data from Google; all other figures are from the LESA-sponsored study — presented transparently as such.

See LESA In Action

See how LESA transforms ordinary inventory into engaging digital showroom experiences.

More From LESA

Everything Inside The Digital Showroom

Your whole team works from one simple app — scan, capture, upload and send, all from a phone.

  • LESA app home menu on a phone with Vehicle Inventory, Upload, Scan VIN, Settings and Logout, with Scan VIN highlighted

    Scan The VIN

    Start from the app home menu — scan a VIN and the vehicle is created instantly.

  • LESA app Edit Vehicle screen showing capture tools plus VIN, stock number, year, make, model, mileage and color fields

    Capture The Walkaround

    Vehicle data auto-populates while your team records exterior, interior and feature shots.

  • LESA app home menu on a phone with the Upload option highlighted

    Upload And Publish

    One tap uploads the video and pushes it out to every channel automatically.

  • LESA Dealer Video Suite login screen on a phone with login and password fields

    Send From Dealer Video Suite

    Sales and service log in to record and send personalized videos to customers.

Less friction. More connection.

Everything You Need To Make Video Work Harder.

Real Video, Not Slideshows

Give shoppers a genuine walkaround and interior view that builds confidence before they arrive.

Speed To Market

Photos can publish immediately, while professional VoiceOver walkarounds can be live within two hours of upload.

One-and-Done Syndication

Put inventory where buyers are — dealership websites, YouTube, Facebook, and leading shopping platforms.

Support From Real People

Get responsive, human support from automotive video specialists who understand dealership workflows.

Getting Started Is Easy

  1. 1

    Capture

    Record your walkaround. About three extra minutes.

  2. 2

    Publish

    LESA processes the content and distributes it.

  3. 3

    Sell More Cars

    Customers stay engaged and contact your dealership.

What Dealers Say About LESA

Real feedback from dealership leaders and verified app users.

  • President, North County Ford logo
    I recommend that any dealer that wants to market and sell their cars online as effectively as possible…contact LESA Video today.
    Scott CrowleyPresident, North County Ford

    Recommended by a dealership president

    Source: Official LESA About page

  • Dealer Video Suite app icon
    Really happy with how convenient it is to create all kinds of different videos.
    PanthoneousVerified Dealer Video Suite reviewer

    ★★★★★ App Store review

    Source: Apple App Store review

  • Dealer Video Suite app icon
    It is saving a lot of time getting videos to customers!
    GfdfihbkotesVerified Dealer Video Suite reviewer

    ★★★★★ App Store review

    Source: Apple App Store review

Trusted across the industry

Trusted Across the Automotive Ecosystem

From dealer groups and OEM programs to leading automotive platforms, LESA helps dealerships create, manage and distribute professional vehicle content at scale.

OEM-Certified and Co-op Eligible

  • Honda logo
  • Hyundai logo
  • Acura logo
  • Ford logo
  • Mazda logo
  • Volkswagen logo
  • INFINITI logo
  • Subaru logo
  • Nissan logo

Certification and co-op eligibility vary by manufacturer, program, product and dealership. Contact LESA to confirm current eligibility.

Platform Partners and Integrations

  • Imagine Autos logo
  • LocaliQ logo
  • CDK Global logo
  • WheelsTV logo
  • Dealer.com logo
  • Sincro logo
  • VistaDash logo
  • DealerSocket
  • vAuto logo
  • Cycle Trader logo

Publish Everywhere Shoppers Search

Automatically distribute polished vehicle content across the websites, marketplaces and social platforms shoppers use throughout their buying journey.

  • Dealer websites
  • YouTube publishing destination
  • Facebook publishing destination
  • Instagram publishing destination
  • TikTok publishing destination
  • Google Business Profile publishing destination
  • Cars.com publishing destination
  • AutoTrader publishing destination
  • Kelley Blue Book logo

Ready To Turn Every Vehicle Into A Digital Showroom?

During your complimentary evaluation we'll review your current VDP experience, how your inventory is presented today, and a customized video merchandising strategy for your dealership.

  • Increase shopper engagement
  • Differentiate every VDP
  • Build customer confidence
  • Improve lead quality
  • Modernize the online buying experience